SIMON WHITAKER

OWNER - SPW CONSULTANCY
2011-PRESENT

Freelance web developer, graphic designer and consultant.

• Web Design - UI / UX
• Graphic Design
• Web Consultancy
• Brand Creation
• SEO Implementation & Consultancy
• Marketing; Online & Traditional
• Analytics

DIGITAL DESIGNER & OPERATIONS MANAGER - THE GRENADINES COLLECTION
2011-PRESENT

My role in the company is incredibly varied. I am in charge of all the digital side of the business, computer systems, engineering & general day to day running of the business, including;

• The management of rental & sales listings on the website & various feeds to other listing portals.
• The running & upkeep of the business websites & satellite websites General management of hosting, domains, certificates
• Designing promotional campaign content for magainze, email & social media, and branding team & website generated emails.
• The design, creation & management of responsive websites, for real estate sales and rental properties; the creation of a specific brand for each, and the marketing including full SEO, as well as magazine marketing and email campaigns.
• Creation of plans / surveys - allowing clients to visualise all aspects of the real estate property; from land boundaries, satellite overlays, to creating developmental concepts.
• Hardware & software management and maintenance for all the workforce (10 Employees).

A full time role originally requiring approximately 7 months a year on location in Saint Vincent & the Grenadines during the tourism high season, and 5 months remote work from Europe.

Since July 2016 I have been working full time from the UK, with a number of trips out when required.

Originally hired as a Tour Guide, then Tour Manager I took the initiative and identified numerous areas where the business could improve. I was offered freedom to run with my ideas, thus creating my varied role.

• Developed, simplified & automated processes
• Expanded to co-broke with other agents and websites
• Made the business GDPR compliant
• Programming knowledge and interest in design allowed us to offer branding & website creation services to clients, expanding our offering and creating an unparalleled range of linked services.

This has culminated with me being the major lead on the RD&D for the creation of new websites for three main sections of the business; Villa Rentals, Property Sales & Friendship Rose Boat Charters:

• Full online booking
• Integration with major brands, such as Airbnb, CanadaStays, Rightmove, Zoopla
• Full analytics to allow for complete performance tracking, allowing fully informed decisions going forward.